Micro-Macro Dilemma

The micro-macro dilemma is based on the fact that what is good for companies and consumers whitethorn not be good for society as a whole. This eject relate to a number of things, including high-powered engines in cars, nuclear power, and bank point of reference cards. High-powered engines in cars argon an example of this beca use they use high amounts of fuel, and also raise more than damage to the environment, thus making them little advantageous for society. Consumers uniform them because they enjoy the speed that the cars go, the luxury of having a large automobile, and more often than not, they have multiple cars for a household. Companies returns off of them because they are typically more expensive and undertake a future for the company. atomic power is an example as intumesce. Nuclear power is an extremely cheap, efficient source of power. It can be used as a source of cleverness with less waste in the atmosphere. The main issue with its use is that erstwhile(prenominal) down the road, it will have to be dismantled when it is no longer in use and there is huge amounts of performance that will be done. Also, if there is a meltdown, it could be ruinous for society.

Another example of the micro-macro dilemma is in bank ascribe cards. They are great for the consumer to use to purchase items that are indispensable for them to live. It is a good source of freedom, because the consumer doesnt need to taking into custody about carrying cash with them. The downfall to it would be that it allows consumers to live salubriou s above their means and someone eventually w! ill return the debt. If the person doesnt pay their own debts, society as a whole will have to by pay higher prices for things. (Perreault, W.D., Cannon, J.P., & McCarthy, E. J. (2010). Essentials of marketing (12th ed.). New York, NY: McGraw-Hill/Irwin.)If you want to get a full essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay